Who said that social networks and mobile instant messaging died SMS? The historic events of last weekend caused a significant increase in message traffic between citizens U.S. and Britain, according to an analyst firm.
Coinciding with these important news, including U.S. consumers saw a 18 percent increase in message traffic last weekend, according to analyst firm Sybase 365. But that's nothing, the royal wedding of William and Catherine of England increased message traffic by 254 percent in Britain.
In any case, the messages increase was higher than in the U.S. occurred in Singapore (85 percent) and Australia (53 percent) because when the news of death Osama Bin Laden rose to the media in these areas started the day and people "had more time to spread the word using the mobile channel", according to experts.
These data show how the mobile phone is becoming more common as social communication tool throughout the world, and how its use increases in this type of media events. Also, put on the table that the SMS still have a lot of life, compared to other means of instantaneous communication via mobile.
Despite the many tools available today for social communication, like Twitter, Facebook or instant messaging applications such WhatsApp online, the traditional SMS is still an important communication system for many users.
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