Despite the explosion of social networking, mobile Internet and smart phones that predicted the death of the SMS or text message, it seems that the health of these humble and date almost grandparents of new forms of online communication is better than ever.
The information comes on the heels of the prestigious international consulting firm Deloitte, which confirms that the percentage of mobile phone users who prefer text messages and by far exceeds a lot to do it through email mobile and social networks.
It has been determined that today, 90% of owners of a Smartphone sends at least one text message per day, compared with only 40% using the larger social media sites like Facebook and Twitter at least once a day.
The arguments for this supremacy of SMS on social networks and mobile email are that are considered more immediate and personal than any other form of mobile communication by users.
Even in younger age 3 in 10 people between 18 and 24 at least one SMS sent per hour, while children and adolescents make it even more often.
Source: Pure Marketing
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